He explained to Style magazine: “It’s like being asked why you love your wife and it’s rather bland to say she’s talented and beautiful and bold because it’s such a subjective thing. I guess what I’m excited about is watching her develop. She’s her own woman with her own sense of purpose and her own mysteries. She’s not here to conform to a male fantasy. I think Keira has taken control of her own image. What we tried to do with the latest commercial is turn it around so that it begins as a story about the male gaze, but becomes about the female gaze. The idea is the artifice of projected female sexuality.”
director joe wright and actress keira knightley
